Hallenstein Glasson
Digital Sustainability Report
With sustainability increasingly a key consideration for customers in their choice of retailer, Hallenstein Glasson wanted a report that felt honest, open and enlightening. We gave the look and feel a major refresh, both to express the company’s progress and to keep it feeling relevant to its audience. Revised colour, layout and typography bring the report into a more contemporary space, whilst patterns reference the visible hand-mending technique, sashiko, reinforcing the ‘Made with Care’ concept. We designed with consideration for how different audiences consume information, with a balance of bite-sized pieces and longer reads, and simplified the navigation to clarify how each story relates to the framework. The result is an evolution that feels optimistic and reflects the positive steps that Hallenstein Glasson is taking towards sustainability.
My role – Design Director: Concept, design, copywriting (introduction section)
Team: Gary Norris (copywriting)
Agency: Saturday
